Consumer-Generated Medicare & Final Expense Inbound Calls
Coverage Calls is a digital marketing agency for insurance agents, agencies and call centers. We run Medicare and Final Expense advertising across Google, social media, native and TV, then route live inbound calls to your team in real time.
30 minutes. We map your channels and tell you straight what call volume is realistic.
What Coverage Calls delivers
Medicare
Consumer-generated Medicare inbound calls, delivered live to licensed agents
Final Expense
Final Expense inbound calls from consumers who asked to speak with an agent
Real time
Calls routed by state, campaign requirements and agent availability
Tracked
Call tracking, recording and source attribution on every campaign
How Our Inbound Call System Works
No black box. You see the ads, the spend and the call recordings every week.
01 — Advertise
We build and launch campaigns across Google, social media, native and other networks, targeted at the audiences most likely to need you now.
02 — Convert
Ads drive prospects to high-intent landing experiences with call tracking on every number, so each channel is measured on the calls it produces.
03 — Connect
Qualified inbound calls ring straight through to your team, with full source reporting so you know exactly which ad produced every caller.
Medicare and Final Expense Inbound Calls
Two consumer-generated call types, each with its own campaign requirements, routing rules and compliance considerations.
Medicare Inbound Calls
Medicare campaigns reach consumers researching their coverage options. When a consumer chooses to speak with an agent, the call is routed live to a licensed agent in that state.
Explore Medicare inbound callsFinal Expense Inbound Calls
Final Expense campaigns put your agency in front of consumers looking into burial and final expense coverage, then connect them by phone while the interest is fresh.
Learn about Final Expense inbound callsWant the detail on consent and call integrity? Review our compliance approach.
How We Generate Consumer Demand
One channel or all of them — managed as a single coordinated campaign measured on inbound calls.
Google Ads
Search and call-only campaigns that put you in front of people actively looking for your service, with bids tuned to cost per qualified call.
- Call-only & search campaigns
- Keyword and bid management
- Location targeting
Social media ads
Paid campaigns across Facebook, Instagram, TikTok and other social platforms, built to generate inbound calls — not just clicks and likes.
- Creative production & testing
- Audience building
- Retargeting flows
Native & display
Native placements on major publisher networks that reach buyers earlier in their research and pull them toward a phone conversation with you.
- Publisher network buying
- Advertorial-style funnels
- Placement quality control
Built for Insurance Agents and Agencies
Home services
HVAC, plumbing, roofing and restoration companies that win jobs over the phone.
Legal & insurance
Firms and agencies where a single qualified caller can be worth thousands.
Healthcare & wellness
Clinics and practices filling appointment books with patients who call in.
Questions we get asked
Ready to Build Your Campaign?
Thirty minutes, no deck. We look at your licensed states, your call capacity and what Medicare or Final Expense inbound call volume is realistic for your agency.
Book a call